1. Controller

vvisibly UG (haftungsbeschränkt)

Herzbergstr. 40–43

10365 Berlin
Managing Director: Olaf Schroeder

Email: info@vvelo.de

Phone: 0172 7811542

Commercial Register: Amtsgericht Berlin-Charlottenburg, HRB 276528

VAT ID: applied for

2. General information on data processing

We only process personal data of our users insofar as this is necessary to provide a functional website and our content and services. Processing is carried out on the basis of the General Data Protection Regulation (GDPR) and only on a legal basis or with consent.

3. Hosting & Shop Platform (Shopify)

Our website runs on the e-commerce platform Shopify, a service of Shopify Inc., 151 O’Connor Street, Ottawa, Ontario, K2P 2L8, Canada. Shopify stores data on servers in Canada and, if applicable, the USA. Shopify is certified under the EU-Canada Data Transfer Framework and standard contractual clauses.

Data collected: IP address, browser information, device information, payment details, shipping and billing address, name, email, order history.

More information: https://www.shopify.com/legal/privacy

4. Web analysis with Plausible Analytics

We use Plausible Analytics, a privacy-friendly service from the EU (Estonia). Plausible does not use cookies and does not collect any personal data. All data is anonymized and untraceable.

Examples of information collected: Page views, browser used, device type, referrer URL.

More information: https://plausible.io/data-policy

5. Newsletter & Marketing with Klaviyo

We use Klaviyo (Klaviyo Inc., 125 Summer Street, Boston, MA 02111, USA) for newsletters and automated email marketing. This involves processing name, email address and interactions (e.g. opened emails, clicks).

Legal basis: Consent in accordance with Art. 6 Para. 1 lit. a GDPR. Consent can be withdrawn at any time – e.g. via a link in every email.

Klaviyo is certified under the Data Privacy Framework (DPF). Info: https://www.klaviyo.com/legal/privacy

6. Contact form and email contact

If you contact us via the contact form or by email, we will store your information to process the request.

Legal bases:

Art. 6 para. 1 lit. b GDPR (pre-contractual measures)

Art. 6 para. 1 lit. f GDPR (legitimate interest)

7. Google Analytics

We use the Google Analytics service of Google Inc. This service enables an analysis of the use of our internet pages and uses cookies for this purpose. For this purpose, the information generated by the cookie, such as your anonymized IP address, is transmitted on our behalf to a server of Google Inc. in the USA, stored there and evaluated. This is because Google Analytics has been extended on this website by the code "gat._anonymizeIp();". This ensures anonymous collection of IP addresses. Your IP address is usually anonymized by Google Inc. shortening it within the European Union or in other contracting states of the European Economic Area (EEA). In exceptional cases, your IP address is transmitted to a Google Inc. server in the USA and anonymized there. Your IP address transmitted in this context will not be merged with other data from Google Inc. Within the Google Analytics advertising function, remarketing and reports on performance based on demographic characteristics and interests are used. The purpose of these procedures is to tailor advertising measures more closely to the interests of the respective users with the help of information about user behavior. Within the framework of remarketing, personalized advertising measures can be placed on other websites based on the user's surfing behavior on this website. The advertising material may contain products that the user has previously viewed on the website. If you have agreed that your web and app browser history will be linked by Google to your Google account and information from your Google account will be used to personalize ads, Google uses this data for cross-device remarketing. You can object to the collection of your data by Google Analytics at any time. The following options are available to you: Most browsers accept cookies automatically. However, you can prevent the use of cookies by adjusting your browser settings; in this case, however, not all functions of the website may be usable. You must make the settings separately for each browser you use. You can also prevent the collection and processing of this data by Google Inc. by downloading and installing the browser add-on available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
Alternatively, or within browsers on mobile devices, please click on the following link: Deactivate Google Analytics
This will place an opt-out cookie on your device for our websites with effect for your currently used browser. If you delete your cookies in this browser, you will have to click this link again. More information on terms of use and data protection can be found at http://www.google.com/analytics/terms/de.html or at https://policies.google.com/?hl=de.

8. Payment processing

For payment processing, we transfer data depending on the payment method to:

– Shopify Payments / Stripe (USA)

– PayPal (PayPal Europe, Luxembourg)

– Apple Pay / Google Pay (via Shopify)

– Klarna or other providers (if offered)

Legal basis: Art. 6 para. 1 lit. b GDPR

9. Cookies & Consent Management

We use a cookie banner that asks for your consent to optional cookies on your first visit. We set technically necessary cookies on the basis of Art. 6 para. 1 lit. f GDPR, all other cookies only with consent in accordance with Art. 6 para. 1 lit. a GDPR.

For this purpose, we use the consent tool "Consentmo GDPR Compliance".

10. Social Media Linking

We link to Instagram or other networks. When you click, you leave our site. The privacy policies of the respective provider apply.

Example: https://privacycenter.instagram.com

11. Embedded content / Third-party providers

We currently do not embed external services such as YouTube, Google Fonts or maps. If this should happen in the future, content will only be loaded after prior consent (opt-in).

12. Content Delivery Networks (CDNs)

Shopify and Klaviyo use so-called CDNs (e.g. Cloudflare, Fastly) to deliver static content. Your IP address may be transmitted to servers outside the EU. Security is ensured by standard contractual clauses.

13. Your rights under GDPR

You have the right to:

– Information (Art. 15 GDPR)

– Rectification (Art. 16 GDPR)

– Erasure (Art. 17 GDPR)

– Restriction of processing (Art. 18 GDPR)

– Data portability (Art. 20 GDPR)

– Objection (Art. 21 GDPR)

– Withdrawal of granted consent (Art. 7 para. 3 GDPR)

Contact: info@vvelo.de

14. Supervisory authority

Berlin Commissioner for Data Protection and Freedom of Information

Alt-Moabit 59-61

10555 Berlin

https://www.datenschutz-berlin.de

15. Changes to this Privacy Policy

This privacy policy may be amended to comply with legal requirements or changes to our offerings.

Status: August 30, 2025